Dear Editor,
A renowned financial corporation currently operating within the Irish marketplace has recently launched a marketing campaign across radio and television platforms, promoting its identity as being “Completely more human”. Interestingly, this same ad, which pertains to their home loan offerings, prompts individuals to make their applications over the internet. Could this be viewed as a paradox where they are attempting to have the best of both worlds?
Yours Truly,
Stephen O’Hara,
Carrowmore,
Sligo.