A little PR goes a long way and MV Agusta, ever since their return to Italian hands from Harley Davidson, looks like they’re learning from Ducati how to promote their marque, even outside the usual marketing channels.
This MV Agusta Brutale 990R with a dedicated Milan city logo was shown off at Palazzo Marino, the town hall with Letizia Moratti, the mayor taking part (the lady is rich, powerful and once was the minister of education in one of Berlusconi’s governments).
Here’s the press release regarding the event: