From ‘When Playboys ruled the World’ (video here) where fitness in the ’70s for certain motorsport stars – Barry Sheene and James Hunt – was based on’riding and driving and shagging’ to today’s stars where fitness, both physical and mental, is almost as important as natural talent.
Take today’s stars, MotoGP champion Jorge Lorenzo and F1 star Lewis Hamilton and pit them against each other in a brief fitness test in the streets of Barcellona earlier last season, in order to sell Reebok CrossFit trainers.
Also check out the behind-the-scene video of Lorenzo preparing for the promo.