Ike Milano is a young jewellery company, though it has already received some accolades for its distinctive design.
This watch, called Sport Gt, has been entirely designed and produced in Italy, with the face reflecting the wheels of a supercar.
Around the diameter, two strips of rubber continue the theme, giving a tyre-track look, while the materials used are all durable with the metal undergoing anti-scratch and anti-corrosion treatment.
The watch band is made from rubber and carbon, giving the watch a lighter feel.
The piece sells for about 1,700 euros.