A mime artist attacks a drunk guy with his juggling equipment in Heineken’s “Know the Signs” viral marketing campaign against excessive drinking.
The mime artist is in Italy, and, in the funny viral commercial, the guy filming says “I’m going to put this on the internet as soon as I get home.
” I have seen a drunken brawl in Italy once (the weapon of choice was a chair), but it wasn’t as funny as this, and certainly didn’t have the public awareness issue.
For your Italian lessons, the closing lines are: “Che idiota, ragazzi”, or “what an idiot, guys”.
For more on the Heineken campaign, check out Knowthesigns.
com, but make sure you’re over 18.