For those seeking evidence of Dublin’s continuous evolution and inevitable change, a prominent exhibition of H&M posters adorning the Clerys windows on O’Connell Street is a clear sign as the establishment resumes its retail operations this morning.
This will mark the first instance of clothing being traded at this site since its abrupt closure nearly ten years ago, leaving 460 employees jobless without any warning. However, the revamped Clerys Quarter might not meet the expectations of many visitors.
Occupying over 30,000 square feet across two levels of the former department store, H&M marks an undeniable rejuvenation of what was once Dublin’s premier shopping destination.
The introduction stands to re-energise Dublin’s primary street, a much-needed lift for the city. Nevertheless, the opening today will not signify a recapture of the old era, and much of the quarter’s redevelopment will extend far into the future.
Initially, public access won’t be granted to iconic areas such as the rotating door entrance to the grand, marble-clad atrium or the swirling staircase, both inherent features of the classic Clerys. These sections, alongside the rest of the building, will remain off-limits for an indefinite period.
The current offering provides an initial peek into the future image of the Clerys Quarter. Its planned comprehensive reopening in 2025 – three years off schedule – and the final assembly of its various elements will enhance the city centre, taking highlights for its spectacular views from the fifth-floor restaurant alone.
The fifth level is one of two new additions to the structure, appropriately set back to maintain the building’s appeal that’s been consistent for over a century. Once operational, the eatery could serve up to 600 patrons simultaneously, but the main attraction might be the west-facing terrace offering remarkable views of O’Connell Street.
As part of their developmental blueprint, the builders conceded to maintain an open viewing platform for the public, regardless of whether they decide to dine at the establishment. Providing striking panoramic views of the cityscape from almost every possible viewpoint, the terrace is almost certainly predicted to establish itself as a tourist hotspot, particularly amongst those keen on capturing sunset photographs of the capital from an entirely fresh perspective on Instagram.
Another unique element of the revamped Clerys is the glass oculus positioned at the heart of the atrium. This oculus extends through the building to the rooftop, with lifts taking passengers to communal and workspace areas along the sides.
Furthermore, the tea rooms situated on the first floor have been preserved, with a majority of historical features such as cornicing and doors receiving a refurbishment. The only missing link now is the need for someone to commence tea service in these rooms.
However, before any beverage is served to parched consumers, the till bells will resonate, as the Swedish fashion retailer will be the first tenant to open its doors to customers. They will soon be accompanied by Decathlon, planned to open in the summer months.
In spite of the challenges expected in leasing the office spaces due to the industry’s downturn, the managing agents are optimistic. While the firm has yet to secure tenants for its restaurants, they take solace in the fact that the once gloomy department store has begun to light up after a ten-year lull. Do doubt, its illumination will inject some much-needed brightness to the encompassing street.