Ex-head of athletic development for the IRFU, Jason Cowman, recently started serving the FAI in a like-minded position. As a prominent member of the Irish team, Cowman played a critical role during the squad’s four Six Nations victories and two Grand Slams. Before this, he was with Leinster for a decade, serving as the fitness chief when the team won three European titles in 2009, 2011, and 2012.
Andy Farrell, the current Ireland head coach, commended Jason for his 15 year service and significant contribution to Irish rugby. Since making the pivot, Cowman has collaborated with FAI’s assistant director of coaching, Shane Robinson, attending Ireland’s under-15 and under-21 games.
A Dubliner, Cowman obtained a doctorate in human performance and innovation from the University of Limerick. He was succeeded at the IRFU by Aled Walters, a member of South Africa’s support staff during their 2019 World Cup triumph, who has also worked with Munster and England.
Former IRFU director of fitness, Dr Liam Hennessy, complimented Jason’s commitment to player-focused roles, recognising his rare ability to listen, collaborate, and bring credibility to the game. Hennessy also attributes the introduction of GPS player tracking in Irish rugby to Cowman.
“He has the knack for persuading coaches to adapt and embrace innovation, making Leinster the first team to implement this system in global rugby,” Hennessy said, adding that “Cowman is like the maestro of an orchestra, preparing players individually. There are not many others at his level in international rugby.”
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